Category Manager - Lens Care

Lens Care Category & Sales Manager

Dubai Based - Middle East & Africa

ZEISS is technology and innovation. Founded in Germany in 1846, we’re an internationally leading technology enterprise operating in the optics and optoelectronics industries, generating more than €11.8 billion in revenue with around 46,000 employees across 50 countries worldwide.

As a company wholly owned by a foundation, ZEISS is rooted in and committed to responsibility in all its activities. Therefore, 15% of revenue is currently invested in science and R&D. As the pioneer of scientific optics, we continue to challenge the limits of human imagination. With our passion for excellence, we create value for our customers and inspire the world to see in new ways.

We’re looking for a Lens Care Category & Sales Manager – Dubai, Middle East & Africa to join ZEISS Vision Care.

Your Role

Reporting directly to the Managing Director, ZEISS Vision Care Middle East & Africa, you will have full end-to-end ownership of the Lens Care category across MEA. Your mission is to transform Lens Care from a limited, opportunistic business into a structured, scalable, and profitable retail-driven category.

The role will involve

Defining and driving the MEA Lens Care category strategy, including portfolio structure, market prioritization, and growth roadmap

Owning the Lens Care product portfolio across MEA, including assortment definition, lifecycle management, SKU rationalization, and retail readiness

Actively developing and expanding retail distribution across supermarkets, pharmacies, electronics retailers, specialty retail, and e-commerce

Leading commercial negotiations, partner acquisition, and joint business planning with key retail accounts, distributors, and buying groups

Owning category-level sales targets, revenue growth, distribution coverage, and retail execution standards across the region

Designing and deploying retail-focused go-to-market strategies, including pricing, shelf strategy, merchandising, promotions, and in-store activation

Developing e-commerce and omnichannel growth strategies, including online assortment, repeat-purchase models, and alignment with physical retail

Defining advertising and paid media strategies to drive retail sell-out, visibility, and repeat purchase, with clear ROI and performance KPIs

Monitoring performance through structured dashboards, driving corrective actions, and scaling best practices across MEA

Acting as the regional business owner for Lens Care, ensuring alignment with ZEISS brand positioning, quality standards, and governance requirements

Your Experience

As a Lens Care Category & Sales Manager, you will have:

10+ years of experience in category management, retail sales, or commercial leadership roles

Proven experience building and scaling retail distribution networks, ideally in FMCG, personal care, OTC, or consumer goods

Strong hands-on experience working with supermarkets, pharmacies, electronics retailers, or specialty retail chains

Demonstrated success in leading commercial negotiations and joint business planning with key retail partners

Experience managing multi-country, international business environments

You will ideally have

Hands-on exposure to e-commerce and omnichannel retail models

Strong understanding of retail category management, shopper behavior, and sell-out dynamics

Solid commercial and analytical skills with a KPI-driven mindset

Experience managing advertising spend, retail media, and ROI / ROAS performance

Strong stakeholder management and negotiation skills

An entrepreneurial, hands-on, and results-oriented mindset

Arabic language skills (strong advantage)

Bachelor’s degree in Business, Marketing, Commercial Management, or related field (MBA is a plus)

Our Benefits

A senior, high-impact role with full category ownership across a diverse and dynamic region

The opportunity to build and scale a retail-driven business within a globally respected brand

Competitive compensation and benefits package

Hybrid working model with frequent regional and international exposure

Working Conditions

Hybrid working conditions; frequent international and regional travel required.

Apply now to take the next step in joining ZEISS, where you can push technological boundaries, shape markets, and contribute to the advancement of society.